Gary Baker

Founder & CEO

For more than three decades, Gary has partnered with some of the world’s leading companies. A veteran creative director and business leader, he has helped clients achieve their goals through memorable communications grounded in strategy and deep insights. After studying at Art Center College of Design and graduating from UCLA, Gary spent nearly a decade building his career at a number of notable firms. In 1984, he founded the company that bears his name.

Today, Baker serves a diverse client base — from start-ups to high-growth companies and Fortune 500 leaders. Gary’s philosophy is to seek and win clients for life. His first, The Capital Group (American Funds), remains a client today. Gary takes pride in becoming a trusted advisor and partner over time — by treating every client challenge with empathy, enthusiasm and expertise.