In a time of cultural tension and amplified scrutiny, brands are rethinking how they communicate their values—especially around inclusion and belonging. The conversation around Diversity, Equity, and Inclusion (DEI) is…
In 2025, a strong employer brand isn’t a “nice to have”—it’s a core business driver.
In the ever-intensifying war for talent, standing out as an employer is more crucial than ever.
In today’s workplace, employee mental health and well-being have become central to building a resilient and attractive employer brand.
Artificial Intelligence (AI) is revolutionizing how companies manage their talent. From improving recruitment efficiency to enhancing employee development, AI offers a host of opportunities.
Adapt your employer brand for the new era.
Many companies find it challenging to develop an authentic employer brand. Those who do it right tend to possess these five noteworthy qualities that set them apart.
Most of your employees have similar desires — flexibility, growth opportunity, fair compensation and a purpose beyond profit. These are the needs of the 21st Century worker. Though millennials paved the way, yesterday’s status quo no longer attracts the best and brightest from any generation.
As the demand for high-quality talent intensifies, organizations must be able to communicate to current and potential employees how they stand out from the competition in a compelling, succinct, and consistent way.
In this Q&A, Gary Baker and Jill Stephens discuss how workshops with employees inform the brand strategy, employee value proposition, and more.