Bottoms up
Companies that experience explosive growth find themselves confronted with new challenges. How do you hold on to the core values and entrepreneurial spirit that made your company successful in the first place?
Companies that experience explosive growth find themselves confronted with new challenges. How do you hold on to the core values and entrepreneurial spirit that made your company successful in the first place?
It can be a tough ideal to strike — quality creative work and exceptional client service. A former client told us, “agencies are either really good at their account management or really great at creative. Few deliver both.”
There are deep cultural challenges at play in many organizations. The internal climate — whatever the state — directly impacts the success of the external brand.
Invite managers to a communications webinar and they’ll yawn. Tell managers you need them to explain some difficult decisions to employees and answer questions, and you’ll see them sit up straight.
Breaking bad news to employees? That’s never business as usual. Because no matter how good your plan is, if you can’t manage the employee reaction, you’re not going to succeed.
A standard communication project focuses on knowledge — what the audience knows today and what you want them to know tomorrow. A standard change management project focuses on behavior.
Imagine that you’re a physician, ready to work with your patients and help them thrive. But alas. Your patients aren’t interested because they already know that all they need is a new bottle of …
Turning compliance into an opportunity to build culture and engage employees. ⧁