Santa Monica, CA (October 20, 2008) — Baker | Brand Communications announces the addition of Jessica Melnick as its newest Account Director.

A seasoned account services professional in the online and advertising arenas, Jessica previously spent time in San Francisco as an Account Supervisor at Young & Rubicam, Publicis Technology and Internet company, Lot 21, serving such clients as Bank of America, Pets.com, KBtoys and Blue Shield of California. Most recently, Jessica oversaw marketing at Nesting.com, a new parenting social networking website. She attended college at the University of California, Santa Barbara, completing a double major in Communications, and Law and Society.

At Baker, Jessica will oversee a variety of accounts, and online and offline activities, including brand strategy and development, corporate and marketing communications, advertising and media planning.

Gary Baker, President and Executive Creative Director at Baker, states: “We’re delighted to have Jessica on our team. Her deep Web, advertising and media planning expertise enriches what we offer our clients, and supports our multi-channel approach to building strong, memorable brands.”