Corporate responsibility (CR) presents one of the greatest challenges corporations face today. Our guide, Tips from the trenches, can help you simplify and master CR reporting.
While we’ve designed this guide to be simple, we know CR reporting isn’t easy. Everything about CR is complicated and ever-changing. The audiences are diffuse, the issues are constantly evolving, and the scrutiny only seems to grow in intensity. How can this be made simple? It can be done, but it involves thinking somewhat differently. Effective CR reporting requires recognizing new patterns, developing new skills and discarding some old habits.
Once you’ve taken those steps, you’ll be able to see CR communications in a new way: as your organization’s most important opportunity to demonstrate what you stand for.
Definition: Corporate responsibility is about organizations conducting their businesses with the highest level of integrity in the areas of ethics, governance, corporate citizenship, diversity and the environment. CR lies at the heart of three interconnected goals that advance a “triple bottom line” approach: people (social progress), planet (environmental sustainability) and profit (economic growth).
Structure: This guide is designed around the three development phases of CR reporting: Planning, Producing and Launching. Each tip is designed to help you through the key milestones associated with each phase.
Download Tips from the trenches below.